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Jason Smith: Industrial CRE Marketing

The Challenge Taking prospects on building tours takes up a lot of time. It was inefficient for Jason and his team to take several hours of their day to show their space to clients who were not interested. Jason and his team also spent many hours updating physical marketing materials when there were changes in their spaces. These time-intensive activities…

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Commercial Real Estate Marketing Statistics – Plan for 2021

Covid-19 has shaken up lots of industries, commercial real estate being one of the hardest hit. Read on for commercial real estate marketing statistics from 2020 so you can plan ahead for 2021. As companies in struggling industries shut down (think oil and gas, and retail), normal flows of leasing shifted dramatically. Everyone started using language like “the new normal”…

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Mike Adams: Energy Corridor

Many in the commercial real estate industry (CRE) are realizing now more than ever how important innovation is thanks to COVID-19. The industry is having to shift gears away from traditional marketing to survive. This is especially true for Mike Adams who suddenly had many tenants leave their leases in The Houston Energy Corridor.  As the senior asset manager, it…

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Evelyn Ward: St. James Place

Many in the commercial real estate industry (CRE) are realizing now more than ever how important innovation is thanks to COVID-19. The industry is having to shift gears away from traditional marketing to survive. The Challenge At the beginning of COVID-19, Evelyn Ward of Transwestern embraced the challenge made by one of her clients to find alternative ways to distinguish…

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Jeff Hoch: Long Island Suburban Office

While the CRE market struggles with the impact of COVID-19 and social distancing, Jeff Hoch saw an opportunity to EXPAND. A leader in the commercial real estate (CRE) industry, he strives to provide cutting-edge real estate technology to his clients. The Challenge Before COVID, the CRE model was to make phone calls and meet people at buildings, or take them…

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